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AUGUST 2024
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AUGUST 2024
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To download a PDF copy of the 2024 SPN (Swimming Pool News) media pack, click here. For forward features information, click here.
To discuss advertising within SPN (Swimming Pool News), please call Tony Weston on +44 (0)1474 813433 or to email him, click here.
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LATEST NEWS
Lay-Z-Spa Launches First National Radio Ad Campaign
At the end of April, Lay-Z-Spa, the UK’s most five-star reviewed hot tub brand, launched its first national radio advertising campaign under the slogan ‘Create Your Everyday Oasis’.
The new 20-second advert has featured across a number of the nation’s favourite radio stations including Heart, Virgin and Absolute.
As part of the Create Your Everyday Oasis campaign, Lay-Z-Spa also introduced an accompanying 20-second TV advert across Freeview and Sky TV. Participating channels included Channel 4, Channel 5, Really, Dave, Yesterday, E! and Sky. The advert can be seen on YouTube here.
The advert features a family enjoying quality time together in the award-winning Lay-Z-Spa Milan AirJet™ and displays the hot tub’s premium features such as its connectivity with the Lay-Z-Spa WiFi App. The advert will be available to watch during the breaks of programmes such as Sunday Brunch, Come Dine With Me, Grand Designs, Top Gear, Jane McDonald's Caribbean, Escape To The Country and many more.
Speaking about the campaign launch, Anna Howard, Head of Marketing at Lay-Z-Spa commented: “At Lay-Z-Spa, we are proud of our innovative products and high levels of customer satisfaction. As we continue to grow our share of the market and we continually develop our technology, we are thrilled to now launch our first radio advertising campaign which is supported by a brand new TV advert. Heading into our typically most popular months in sales, we are looking forward to seeing the impact of our campaign in consolidating Lay-Z-Spa as the UK's most five-star rated hot tub brand this summer as consumer demand continues to grow.”
For more information contact Lay-Z-Spa on 0345 576 0261 or visit www.lay-z-spa.co.uk
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At the end of April, Lay-Z-Spa, the UK’s most five-star reviewed hot tub brand, launched its first national radio advertising campaign under the slogan ‘Create Your Everyday Oasis’.
The new 20-second advert has featured across a number of the nation’s favourite radio stations including Heart, Virgin and Absolute.
As part of the Create Your Everyday Oasis campaign, Lay-Z-Spa also introduced an accompanying 20-second TV advert across Freeview and Sky TV. Participating channels included Channel 4, Channel 5, Really, Dave, Yesterday, E! and Sky. The advert can be seen on YouTube here.
The advert features a family enjoying quality time together in the award-winning Lay-Z-Spa Milan AirJet™ and displays the hot tub’s premium features such as its connectivity with the Lay-Z-Spa WiFi App. The advert will be available to watch during the breaks of programmes such as Sunday Brunch, Come Dine With Me, Grand Designs, Top Gear, Jane McDonald's Caribbean, Escape To The Country and many more.
Speaking about the campaign launch, Anna Howard, Head of Marketing at Lay-Z-Spa commented: “At Lay-Z-Spa, we are proud of our innovative products and high levels of customer satisfaction. As we continue to grow our share of the market and we continually develop our technology, we are thrilled to now launch our first radio advertising campaign which is supported by a brand new TV advert. Heading into our typically most popular months in sales, we are looking forward to seeing the impact of our campaign in consolidating Lay-Z-Spa as the UK's most five-star rated hot tub brand this summer as consumer demand continues to grow.”
For more information contact Lay-Z-Spa on 0345 576 0261 or visit www.lay-z-spa.co.uk
<< Back to home
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